Keyword density plays a very important role when it comes to ranking. For a website to rank good on Google, one need to make sure that the density of the page should be between 1% and 2%.
Also the selection and placement of the primary keywords or keyword phrases is important.
The placement of important keywords at, or near, the start of a web page, sentence, TITLE, URL, description META tag gives it a greater probability to come up in searches.
One should also monitor keyword proximity or the closeness between two or more keywords. In general, the closer you can keep the keywords, the better it is.
Also the selection and placement of the primary keywords or keyword phrases is important.
The placement of important keywords at, or near, the start of a web page, sentence, TITLE, URL, description META tag gives it a greater probability to come up in searches.
One should also monitor keyword proximity or the closeness between two or more keywords. In general, the closer you can keep the keywords, the better it is.
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